Search marketing that makes sense for your business
Getting found online should not feel like a full-time job on top of the one you already have.
I help online educators, digital content creators and service-based businesses cut through the noise, whether that means Google Ads, SEO, AI Search, tracking or simply figuring out where to start.
Clear, practical guidance and useful next steps to help your business show up in the right place, for the right people, at the right time.
Sound familiar?
You want to show up in search, but don’t know where to begin.
You are running Google Ads but have no idea if they are set up properly or actually profitable.
SEO, AI Search, tracking, analytics, tech and jargon. It all feels like a lot.
You don’t have time to become a digital marketing expert on top of everything else.
I help you understand what matters, what needs attention and where to focus your time, budget and energy.
A bit about me
Hi, I’m Kathy.
A search marketing specialist with 13+ years of experience helping businesses improve their visibility online through Google Ads, SEO & search strategy.
I work with a small number of clients at a time, so you get real attention, clear thinking and practical guidance, not a one-size-fits-all approach.
The goal is simple: to help make search marketing easier to understand, easier to prioritise and easier to act on.
Start with the area where you need the most clarity.
Whether you are trying to improve your ads, understand your search visibility, make sense of AI search or feel more confident in your data, Otron Digital helps you work out what matters, what needs attention and what to do next.
Google Ads
Are you ads set up properly?
Are they profitable?
Get clarity on what’s working and what to fix.
SEO & Search Visibility
Understand where you stand in search and what is worth focusing on first.
Get your website to show up where it matters most.
AI Search & Visibility
Search is changing.
Make sense of how AI tools are shaping the way people find, compare and choose businesses like yours.
Data & Analytics
Turn numbers, tracking and reports into clearer insights, so you can understand what is happening and make informed decisions.
Ready for a clearer next step?
Whether you are just getting started or looking to improve what you already have in place, how we work together depends on what you need.
You might want guidance and a clear direction, or someone alongside you to help you get it done. Either way, we start with a conversation.